69 US

We are excited to announce our latest collaboration with Los Angeles based clothing brand 69.69 is a non-demographic, lifestyle brand dedicated to comfort and versatility, with a strong focus on denim. 69 is timeless and classic yet made in our present and meant for the future.The designer/founder remains anonymous as a way of absolving the brand of its ego. For the collection 69 experimented beyond its characteristic denim universe, applying prints onto six signature silhouettes chief to the brand’s DNA: a wrap cocoon dress, square cropped button up, boxer-style shorts, pleated dad trousers, night shirt dress and trench.Our friends at Kokowa rendered these looks into 3D objects, and created a custom environment for an immersive retail experience in the form of a 3D/VR fashion lookbook. CHECK IT OUT HEREComing soon: users will be able to purchase customized versions of these iconic silouettes in their own prints.